Private-pay home care goes by many names: private duty, personal care, personal assistance services, etc. Regardless of what you call it, one thing is true, if you want to break free of the Medicaid programs, you have to reach seniors who are capable of paying for home care services. In most cases, this means your […]

The first place that you named has your top-of-mind awareness. In the minds of every nurse, physician, and PA exist lists of healthcare providers such as yourself. Your position on the lists determines the number of referrals you receive.  More importantly, you can control your position on the lists.  The heading for each list is […]